FAIR2C
Client:
FAIR2C
Service:
Motion Graphics
Industry;
Company
Year:
2023
Country:
Colombia
For the sustainability of the planet
Description
Fair2C is a Swiss cooperative that supports Fairtrade-certified producers through financing and innovation. With an investment of 5,000 Swiss francs, you can become a member with voting rights and dividends, contributing to fair access to financing for producers while enjoying exclusive benefits.
A cohesive graphic line, customized characters, and a fluid narrative were key to conveying the message clearly and memorably, strengthening the company's identity, creating a connection with the audience, and ensuring a lasting impact.
